Little Hop of Horrors
The Little Hop of Horrors video shorts were created to promote the release of Longslice Brewery’s “Little Hop of Horrors IPA”. The cans were a test run for Longslice’s character driven brand refresh and so the goal was to draw attention to the new branding while telling a story about the new character featured on the beer can.
What I worked on
Script writing and storyboarding for all three videos.
Modeled, rigged, and animated Hoprey II (the hop monster) in Blender 3D.
Modeled and recreated Longslice Brewery’s brewhouse digitally in Blender 3D.
Created props like the baby hop monster, packaging stickers, etc.
Directed the video shoot.
Edited the videos and worked on post production effects in Adobe Premiere and After Effects.
Acted as myself and voice acted Hoprey II in the video shorts.
Reference
Recreation